CVARR grew out of a common vision to help those seeking help with substance abuse and recovery. In order to bring multiple organizations and resources together under one umbrella, CVARR needed a brand and website to direct the community to local services using a searchable directory.
RPA is dedicated to preventing drug and alcohol abuse among teens and young adults in Roanoke City. We created a variety of print, digital, and video creative directed at parents to let them know their opinion matters when their children are faced with the decision to use marijuana or not.
We created Keep Shack Wild as a rallying cry for the opposition. The effort included establishing a complete identity for the organization in one week.